THE INFLUENCE OF THE COMPANY'S CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICS ON THE CONSUMERS’ ATTITUDE AND LOVE TOWARDS THE BRAND
This study investigates the direct effect of the perception of social responsibility and business ethics on love and attitude towards a drug brand that can be obtained without a prescription, within Bosnia and Herzegovina. The data was collected through an online survey. In order to validate the suggested conceptual model, we used structural equati...
By Adi Alić, Arijana Dedić
It is well known that the economic growth of the country is a complex phenomenon and that it is influenced by a large number of different factors. The intensity of the influence of each factor is important, as well as their mutual relationship. Almost every decision concerning economic growth is long-term, that is, it has long-term effects on the c...
By Amra Babajić, Mirza Suljić
INFLUENCE OF MACROECONOMIC FACTORS ON CAPITAL STRUCTURE
An adequate analysis of the cyclical movement of the economy must be based on the movement of many key economic variables, not solely on the movement of social output. Numerous theories have been developed about the causes of cyclical fluctuations in the real economy, primarily based on the notion that cyclical movements can stem from exogenous or ...
By Bobana Velaga Lipić
MULTIPRODUCT COST-VOLUME-PROFIT ANALYSIS: MATHEMATICAL REPRESENTATION OF CLASSICAL LINEAR MODELS
The subject of research in the paper is classical multiproduct Cost-Volume-Profit (MCVP) analysis models. Methods of mathematical representation and proof, as well as empirical verification on a selected specific case from practice, were used. It has been mathematically shown that the known linear relational MCVP model, which starts from the equati...
By Sejfudin Zahirovic
Expected effects of the CSRD on the non-financial reports of transportation companies
The Corporate Sustainability Reporting Directive (CSRD) is effective from the 2023 business year for a defined group of large companies. The new directive aims to track the achievement of climate-neutrality goals through non-financial reports. Companies involved in transportation leave a significant environmental footprint. This paper uses...
By Éva Karai, Gábor Zsolt Dragonya
THE IMPORTANCE OF PURPOSE AS A MOTIVATIONAL FACTOR IN NONPROFIT ORGANIZATIONS
This article shows a possible solution for employee motivational issues in the nonprofit sector. The research was conducted in a Hungarian nonprofit organization, a social service institution for people with disabilities. The authors show how purpose can be transformed into a concrete performance-enhancement tool. The purpose-driven direction can ...
By Tünde Pattay-Palánkai, Beatrix Séllei
Shifting from Traditional to Green Supply Chains in Bosnia and Herzegovina: A Qualitative Study on Implementing Green Supply Chain Management practices in SME
Purpose – The profitability of green supply chains is the subject of numerous debates, analyses, and studies. While meta-analysis results of previous studies indicate that implementing green supply chain management (GSCM) practices leads to better environmental and economic organizational performance and outcomes, the impact on social and ope...
By Najla Mujić
Using Project Funding for Advancing Regional Competitiveness
The idea that regional competitiveness can be fostered and managed to enhance national competitiveness has gained increasing acceptance in the scientific community in recent years. Based on this, several initiatives have been developed and implemented to enhance the company's competitiveness in specific target regions of Europe and Bulgaria through...
By Nikolay Sterev, Vyara Milusheva, Daniel Delchev
ECONOMIC PERFORMANCE OF THE ECONOMY OF BOSNIA AND HERZEGOVINA
The issue of analyzing factors of the dynamics of the economic performance of every economy, which means Bosnia and Herzegovina as well, is continuously very current, challenging, significant, and complex. Adequate control of key factors can significantly influence the achievement of the target economic performance of the economy of Bosnia and Herz...
By Radojko Lukić
THE IMPACT OF GOVERNMENT CONSUMPTION ON GROWTH – GLOBAL EVIDENCE
The effects of government consumption on economic growth are investigated in this study in a panel of world economies. Renewed attention has been recently paid to exploring this important relationship, especially in the aftermath of the global economic and financial crisis which resulted in unprecedented fiscal interventions globally. Despite the n...
By Vladimir Šimić