The effects of government consumption on economic growth are investigated in this study in a panel of world economies. Renewed attention has been recently paid to exploring this important relationship, especially in the aftermath of the global economic and financial crisis which resulted in unprecedented fiscal interventions globally. Despite the n...

By Vladimir Šimić

The literature suggests potential differences in brand naming approaches between business-to-business (B2B) and business-to-consumer (B2C) markets. Therefore, using the model of the brand naming process proposed by a group of authors, this study aims to determine the differences in the brand naming process between companies operating in the busines...

By Nenad Brkić, Esmeralda Marić

The evaluation of customers of banking services should be seen as an additional tool for analyzing the performance of banks in addition to the analysis of financial indicators. Considering the impact that customer satisfaction and trust can have on the stability of the banking system, it is desirable to include them in reports on the banking sector...

By Emina Resić, Edita Hebibović - Čagalj

Gazelles represent fast-growing companies that significantly contribute to company growth and creation of new jobs. Different definitions of gazelles and criteria for their categorization are mentioned in the literature. The aim of this paper is to demonstrate that definitional differences and conceptual understanding of gazelles, as well as the cr...

By Dženita Mustafić, Ljiljan Veselinović, Jasmina Mangafić, Danijela Martinović, Ermin Cero

Financial euroization is a significant phenomenon in developing countries. The key financial institutions for macroeconomic stability in these countries are the banks. Conversion of most of the financial assets and liabilities into foreign currency creates a currency mismatch between the assets and liabilities in domestic and foreign currency. Bank...

By Kiril Jovanovski, Milanovikj Chkalovska

The aim of this paper is to determine the relationship between the quality of information from the Enterprise Resource Planning system (ERP system) and business performance. The quality of information from the ERP system is assessed using a survey questionnaire examining the end users of the ERP system, namely middle and top management because they...

By Vesna Pavković, Dražena Gašpar, Dominik Jukić

The possibilities of virtual reality in B2B marketing are increasingly recognized in scientific discussions as well as articles on interesting examples of early adopters such as IKEA and Airbus. However, while there is a growing recognition of its potential, the specific impact of virtual reality on B2B marketing remains part of the unexplored rese...

By Almir Klico

As a business function that deals with the establishment of efficient and effective processes for planning and control of the company's operations, controlling has become a crucial function of any business organization. The global changes have forced companies to very intensively and quickly adapt their operations to new market conditions, and cont...

By Elman Nadžaković, Azra Bajramović

The content of work in all types of workplaces has been intensively changing in the last few decades, especially in the part of the way of doing work and increasing efficiency. The mentioned dynamic of changes is caused by alters in the technical system that is increasingly relying on information technology and automation systems, where today one p...

By Elvir Čizmić, Elvir Karajbić, Đevad Šašić

Business Friendly Certification South-East Europe (BFC SEE) is a unique program for improving the quality of services in municipalities in the region of South-East Europe, which is available to companies and potential investors. BFC SEE provides the top management of municipalities with a clear roadmap on how to create a favorable business environm...

By Đevad Šašić, Venan Hadžiselimović, Elvir Čizmić